Farewell

To Our Primitive Excellence Community,

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After much reflection, we've made the difficult decision to cease operations at Primitive Excellence.

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This venture began as a passion project - a way to share our commitment to quality and self-improvement with kindred spirits like you. Through your trust in our gear, your participation in the P.R.I.M.E program, and your shared belief in doing things right, you helped build something truly special.

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The reality we face is simple: between the demands of our primary careers and the complex state of the world, we can no longer give Primitive Excellence the attention required to meet our own high standards - and more importantly, yours.

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This decision stems from practicality, not politics. As first-generation Americans who still deeply believe in opportunity and hard work, we must now focus our energy where it's most needed.

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Before We Part Ways:

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• For those seeking continued growth, we recommend our partners at Devil in the Details (@diabloenlosdetalles) on YouTube. Their insights helped sustain us when we were just starting out.

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• While the store is closing, primitiveexcellence@gmail.com will remain active. We welcome your messages - whether questions, reflections, or simply staying connected.

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• When circumstances allow, we hope to return with new perspectives and a greater skill set.

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To each person who supported us: Your belief transformed this from a business into proof of what dedicated individuals can accomplish together. For that, we are profoundly grateful.

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With sincere appreciation,
The Primitive Excellence Team